Published at Monday, August 13th 2018, 14:12:51 PM. Curved Sectional Sofa. By Anne Beenhouwer.
Hefer also used discarded materials that he could find. He has created works using kubu cane as well as used tires, leather, steel and raffia. His pieces celebrate the indigenous materials and crafting skills of Africa, which have proven to be fuel for his amazing human-sized creations.
Perhaps some of the appeal for his work arises comes from the general magnetism that hanging chairs have. Much like a porch swing or a rocking chair, the gentle motion is calming to humans. Of course, the fact that Hefer’s seats are furry, cocoon-like enclosures makes them all the more alluring. There’s certainly something comforting about curling up in a womb-like enclosure.
“Porky creates immersive environments that allow people to escape into a different world,” R & Company cofounder Zesty Meyers has been quoted as saying. “His work is creative and playful, and it doesn’t respond to a need. As in advertising, it creates the need.”
Hefer – his real last name — grew up in Johannesburg with a decidedly unartistic background. From high school athlete to army conscript to graphic designer, he eventually landed at Hunt Lascaris advertising as a commercial artist. From there, he evolved into his current work, armed with plenty of self-described “big ideas.” Hefer has said that his designs spring from a single question: Why does a chair have to be a chair? His collective works are a vivid representation of the fact that it doesn’t have to be.